E-Business is a fast growing method of trading both goods and services, between companies and their customers via computers and the internet. It has many benefits for both the company and the customer.
The company can greatly increase its market share as people may only discover them through advertisments on webpages that they are clicking through. Customer service is also improved as questions and queries can be answered by having FAQ's posted on the website page or having an email address displayed so that a customer can directly ask the company questions about a certain aspect of the product or organisation. By having a website set up for a company this also may mean that the customer can visit the webpage and purchase products 24hrs a day, 7 days a week. Trading via the internet is also much cheaper for the both the supplier and the customer as many costs are significantly cut. The need for a retail shop is not needed and so the middle man is cut from the chain.
Websites in general can help improve customer awareness and service, and increase sales and so this is why e-business is becoming a very popular and easy way of trading goods, services and information across the commercial world.
